Anne Coudert, Office Mutation

Anne Coudert runs Office Mutation, which helps other businesses deal with the bureaucracy that comes with changes in company structure. She also offers virtual-office services. The nature of Anne’s work can be complex and she wanted her website content to more accurately describe what she offers. I asked her questions which helped her to define her business vision and goals. I refined her answers and existing website content into bullet points which outline the challenges faced by companies in transition and the supports Anne offers. The following website content now gives customers a clearer understanding of how she can help them and showcases Anne’s wealth of experience in this specialised area.

 

Companies in Mutation face a lot of challenges.  

Bureaucratic Challenges 

• adapting work contracts
• informing all customers
• following up on suppliers
• generation of cash flow
• proper handling of accountancy
• being overwhelmed by the amount of work to be done
• neglecting to answer emails and post.   

Practical challenges

• dealing with the insecurity of staff who may fear change, or leave your company in anticipation of losing their jobs.
• defining staff profiles to ensure you find the right staff
• finding the right contractors (admin, HR, Payroll, marketing ...)
• deciding what you can and can’t outsource
• sourcing and preparing new offices
• organising the move
• accessing more competencies and skills to cope with short-term effects of change